What Is Affiliate Marketing
It is marketing other people’s products and earning a commission in return for your effort.
You do this through email campaigns to your list using an auto-responder, by writing articles and using banners on your own website or blog. This is where you will promote the product and when someone who is interested in the promotion clicks on your affiliate link that then goes to the product or service and if they purchase you will get a commission.
The tracking is done by software that the product owner implements in their program but you can always use your own tracking as well which isn’t a bad thing.
He’s An Example
You should do a campaign for a product that you are interested in or better still something that your list would be interested in. Your first step is to go to their product website and register as an affiliate and once the process is complete you will gain access to a page that will have all their resources they are offering as well as your affiliate marketing link.
On this page you should have items like emails, twitter posts, Facebook posts and banners. You can grab one of these banners that has your link or if not you can put a hyperlink in so when someone clicks on the banner they will be sent to the product page with your ID included so if they purchase you will get your commission.
An example of an affiliate marketing banner
Also text links like this http://marketingandproducts.com/recommends which you can use to market the product by pasting them in your website or emails.
When a person clicks on your banner they will then go to the product website. If they then purchase the product, it will be registered on owners system with your affiliate id and you will get the commission for that sale.
Sharing revenue, or paying a commission to affiliates on customers that are referred to a company, has been around for a very long time. In the case of the World Wide Web, this type of marketing is a more recent occurrence. It is widely accepted that one of the earliest online businesses to embrace commission based marketing as usual was the adult entertainment industry.
The benefits of starting in this type of marketing are that it isn’t difficult to get started. Promoting all ready made products or services eliminates the need for you to create your own product or to deal with customers, which is probably the reason so many entrepreneurs want to be affiliate marketers, by creating their online incomes in this way.
Affiliate marketing is a marketing practice in which a product owner or company rewards the person for each visitor or customer they send to their site. This type of marketing overlaps with other Internet marketing methods to a certain degree, because affiliates often use normal advertising methods.
These methods include organic and paid search engine optimization, website marketing, e-mail marketing, and display advertising. On the other hand, sometimes underhand techniques are used, such as publishing reviews of products or services offered by a partner and just saying they are brilliant, great and would recommend to buy it.
The more websites a product owner is associated with, the more exposure his products get, by allowing ads for his products to appear on someone else’s website.
While this type of marketing has its benefits, there are also a few draw backs. For instance, the merchant has to share the profits with an outside party. If an affiliate uses unsavory means to bring customers to his website and sell the merchant’s products, he will have to contend with doing damage control for his reputation if he gets a lot of unhappy customers.
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