Facebook Marketing : Use It To Increase Traffic

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Facebook Marketing

FB is one of many social networking sites that you can use. To get your brand out to the world by Facebook marketing.

facebook marketing

 

 

 

 

 

 

Are you looking for an effective way to market your products or services that work?

If you are, look no further as you should be looking at marketing on this social site.

Facebook is one of the best ways that you can use to advertise. Also market your website, products, and services.

You can have the potentially to be able to reach more people that are not connected with you.

What this means that you will be able to have a lot more clients for your business if done correctly.

Use It To Increase Traffic

Regardless of what you are selling, you must make marketing on FB one of your social networking sites.

It is a must in order to get ahead of your competition and for you to grow your business.

Although Facebook marketing may sound simple, there are a number of tips and tricks to success.

Thanks to social networking sites, marketing on the Internet is a lot simpler to do than ever before.

Marketing on FB

You may find that Facebook can provide you with some if not all of your traffic needs.

They also supply you with the tools you need for advertising your products, services or business website efficiently and effectively.

With millions of active FB subscribers with varying backgrounds, interests and ages you will find your target clients.

Facebook can be a great place for marketing and products or services.

Because of the number of people using the site on a daily basis that is still increasing.

Also, it still remains one of the largest and most engaging social network sites of today.

Whatever your business provides in the digital space or physical world, you will be able to rely on FB.  To provide you with potential targeted customs for your business.

All you need to do is to get them to engage with you on Facebook by following you.

You can then get them to visit your website or even a landing page. You can either give them something of perceived value for their name and email address.

Sneaky But Fair

Another approach that has been very successful on Facebook and still works really well today if you get it right. It is to join a group that has the same interests as your website, products or services.

You can then share information or solve members questions and problems while establishing yourself as an authority. Without blatant spamming or hijacking the group which you would find that you will soon be removed from that group.

Being seen as an authority will increase your chances of selling what you have to offer. And you can get a vast amount of traffic back to your website.

You could even create and set up your own groups. The same way as many other individuals and companies have already done.

These groups can be in the form of a public, private or even secret groups. You can attract others with common interests as your products you are marketing.

There are many groups on FB, so you will have to do research and find them.

This way you will be able to find out what groups are already on FB that you can join. Find out what other groups need for you to do facebook marketing successfully.

You can check this related article here Marketing On Facebook Does Work

You can also obtain some good tips here Marketing Tips

Everlesson Review And Walk Through

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Everlesson Review And Walk Through

So you would like a everlesson review and walk through?

Do you know what it is or what it can do?

 

 

Everlesson is a membership site software hosted on the cloud that will allow you to build membership sites. This will then allow members to have access to materials like online courses ,videos, training and just about anything else you can think of.

You can have different levels of access from free to paid with one off, monthly or yearly subscriptions. You are in complete control of the member at all times.

The site also will make a sales page for you with the information you input in a simple form.

It also allows you to link up different products and levels depending on what you want that particular member to have access to.

Everlesson also allows you to integrate with most auto-responders  like Aweber, GetResponse, mailChimp etc.

It also allows you to integrate payment Gateways like Paypal, Stripe, JVZoo, Clickbank to name a few.

It allows you to integrate with Webinar hosts like GoToWebinar and Webinar Jeo.

You can integrate into the Amazons web service for file hosting and also SMTP services.

If that wasn’t enough you can also integrate withe the following: Infusion Soft, Spinwriter, Youzine, Social surveys, Let Reach and Slack.

There are instructional videos and PDF’s that you can follow for each part of the setting up procedure. This makes it simple because you can watch
one part and stop the video to complete that part. If you get lost you just rewind the video and go over the process again to get it.

Everything is set up to make your the users experience a positive one. You can either click the link below to go for an everlesson review and walk through.
http://everlesson.uk/walk-through 

That is where you can have a look in the back door to do an Everlesson Review  and walk through for yourself

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Everless Review

 

Everlesson Bonus – win a free agency license

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Would You Like To Win A Everlesson Bonus Free Agency Licence?

Did I hear you say yes, I would like to win the everlesson bonus win a free agency licence.

Great! That is what we like to hear. Now for those who are not quite sure what a everlesson is, I am going to explain.

everlesson bonus

 

Everlesson Bonus

Everlesson is a membership site software that allows you to create memberships very easily and quickly. This is why, this platform builder is so popular with people in all walks of life and is used by a lot of high profile people. This is also one of the most used membership platforms for internet marketers as well, as they have found out themselves how easy it is to set up and use.

If you have ever tried some of the other software out there to build your sites you know that you need a university degree just to try and set up the basic level let alone any advanced modes.
If that fails and you need help, it is supplied at a premium price as they have staff just for this very issue as they know that a lot of people are going to fail.

The costs associated in buying these types software are usually very high as well as the maintenance fees. Well this isn’t the case for Everlesson as they have different price levels to suit all pockets.
They have basic, Pro and agency.

So depending on what you want to do will determine what membership level you will buy. For most people looking to have one membership then I can tell you now that the basic will be more than enough for your needs.

Saying that why not enter the competition to see if you can win an Everlesson agency license.

Click on the link to get your chance of the everlesson bonus win a free agency licence.

http://everlesson.uk/competition 

Everlesson Review – Membership Platform

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Everlesson Review

This is where I am going to take you in the back door so you can see inside this Everlesson review for yourself.

Click on the video below to watch this Everlesson review.

If would like to find out more click the link below:

https://marketingandproducts-com.sparkywattsmedia.co.uk/competition

This is a membership platform software that is cloud based.

 

Everlesson Competition1

Here are few of the Main features

1.) You get a fully cloud hosted Membership Platform
2.) You get Mobile friendly themes
3.) It has Gamification to help you to retain your members
4.) It has advanced Monetization settings where you can upsell your different products
5.) Automated license emails delivery – No more filling up of forms
6.) You could have this on your own domain – Custom CNAME mapping
7.) Built In SMTP settings
8.) Custom sales pages
9.) Affiliate platform
10.) Built in Video player
11.) Built in Audio player
12.) Dropbox/ Amazon s3 integration

Watch the video above so you can make up your own mind whether this is for you or not.

 

You can go here to find out more https://marketingandproducts-com.sparkywattsmedia.co.uk/competition

Marketing on Facebook Does Work

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Marketing on Facebook

 

The Web offers great opportunities for entrepreneurs and marketing on Facebook is no exception.

There can be several reasons why you might want to build up a real business online. If you are just getting started with a small business online and are not quite ready to quit your day job yet, then Facebook marketing can be an important part of your arsenal.This can range from marketing just online (digital products) or you have physical products that you sell to retailers or other small businesses offline.

There are several ways to do this as shown below:

    1. Facebook only or Coupons deals are great for people who use Facebook as they love these types of deals, discounts, freebies, and coupons.  Using coupons and other discounts can be a great way to test the waters as then you will understand what works and can structure the coupons or deals to be more targeted.

 

    1. Try Facebook Ads as these can be highly targeted to gain the correct type of audience to test a campaign before you fully implement it. It saves you time and money to make sure you remain within your budget. Make sure you set up your campaigns correctly so you don’t go over your maximum daily, weekly or monthly budgets as they can soon run out of hand.

 

    1. You can also try sponsored posts. All you do is offer sponsored posts that will appear on you fans feeds. Your results can be random but most people are getting positive results from these types of posts. Facebook is always changing the way they do these sponsored adds so make sure you read whats current and remember you can also ask their support team for help.

 

    1. Some people absolutely love contests and some have proven very successful on Facebook.

 

Marketing online may seem easy and you are probably always being told this from the so called Internet gurus but it’s really not. We can tell you that even if you are experienced as a marketer in the real world, you will see that Internet marketing is different and has its own challenges. You will find that you might need to learn new skills and strategies to succeed.

Marketing on Facebook

Marketing on Facebook

If you are new to online marketing, then you might want to know about Facebook marketing.

What you must remember is that Facebook is a social networking website and if you want to use it for business you need to market to your prospective fans differently.

Facebook is still one of the most popular sites in the world and in fact there are over 1.19 billion users and it is continuing to grow at a rapid rate.

With this kind of traffic, you know that Facebook is definitely a place to market that you should consider being in.

The next question that you are probably thinking is how Facebook marketing is any different from other types of Internet marketing?

Facebook has it own set of rules and accepted practices.

Although you’ve identified a terrific traffic source, it has to be treated correctly.  Again, it’s a social networking site and direct selling is not an effective way of targeting Facebook.

Keep in mind that Facebook Ads are a pay per click advertising approach, which means that you’ll pay for each click a visitor makes to your ad, regardless of whether they purchase anything, or even stick around long enough to see you ad.  Remember to to keep to your budget and use Facebook’s tools to set the maximum spends.

Advertising on Facebook is not as simple as making an ad and selling stuff  – you have to craft your campaign so your ideal customer or client will be attracted to your ad, click on it, and then respond to your call to action!

If you have questions, then leave your comments and press the like or Google+ button at the top of the page. We will have another article on marketing on Facebook to tell you what is currently working at a later date.

Internet Marketing Mistakes: Common Mistakes That Site Owners Make

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Internet Marketing Mistakes

 

Internet marketing MistakesNot having a target market is one of the major internet marketing mistakes that many business owners make when first starting out on the internet

When setting up your marketing campaign it is extremely important that you know your target audience are.

You need to carry out research to see what problems people have and if there are any solutions. If there are solutions see how you can make your product or service better than what is out there.

You should also see what people are searching for, buying and trends (the search terms can also be saved for your keywords).

After setting your site up make sure it is related to your target audience and that you are giving good, sound advice and not just driving traffic to your site.

Internet marketing mistakes are also made when writing posts.

You must write for your audience and not for the search engine.

Although if you read what the search engines require nowadays you will find that the content must be related to whatever your visitor was looking for and when they leave your site they will feel they have not wasted there time.

Driving people to your site must be about offering good content, with a mixture of offers and a solution to their problems.

You need to connect with people by talking their language when giving advice so they know what you are offering and certainly do not confuse them by adding unrelated content.

Another mistake is to have different solutions or content on the same page especially if it is one of the inner pages of your site (not on the first page).

You should have one focus keyword and solution on that page but you can have a link going to another related page on your site or elsewhere.

 

Internet Marketing Mistakes: Buying Traffic

 

Mistakes are also made when paying for traffic as a load of money is spent on the wrong type of traffic by paying for generic words and not buying keywords.

The difference being that someone might type in a search term “Marketing Products” with a high search volume, the cost of this could be very expensive and it doesn’t mean you have what the person is looking for.

A buying keyword is usually a lot longer in length and have a smaller search volume for that particular keyword.

So it might be something like “The Best Marketing Product for Setting up a Website”.

Can you see that they have niched down their search and are virtually telling you they want to buy a product related to the search term?

Even better still their search term might be “Where can I Buy the Best Marketing Product for Setting up a Website” and that is one of the best related search terms you can have and is a sure winner as long as your product lives up to their expectations.

The opposite can also apply when a site owner thinks they can just rely on organic traffic “Free Traffic” and think, if they build it people will come.

Wrong!!

You must have a combination of both so that you get visitors to your site. There are a lot more ways but we won’t go any further with this in this article.

Other Internet marketing mistakes that a lot of site owners do and get penalised for is by buying back links, scraping or copying other people’s articles to stick on their site.

You can use articles from other sites as long as you give a link back to that site but it is far better and advisable to write your own or pay for someone to write them for you as long as it is original content.

Make sure you stay in the guide lines of the search engines and are not breaking any rules such as Google as this will certainly help for ranking not just your home page but your internal pages as well.

For more help click on Guide Lines

Why Should I Blog For My Business? Great Question

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Why should I Blog for my business?

 

Why Should I Blog For My BusinessBlogging has several advantages especially for businesses but If you or anyone else is going to be blogging for you need to know some of the fundamentals to get it right.

We will go through some of the things you should be aiming for when you get started blogging, to answer the question of why should I blog for my business?

Always have an “About Page” so you can give information about your business that should also include telling a story of how your business started and its journey to reach this point.

While we are on the subject you should always have a privacy policy, disclaimer and contact us page as well

Blogging can be a challenge but you will find that you will improve with practice and the more you do it, the better and easier it becomes.

Blogging will allow you to reach a potential of billions of internet users.

Your aim to why should I blog for my business is to promote your business while publishing good information aimed at your target audience to attract them to your site.

Your aim is to break down barriers so visitors will start to know, like and trust your business.

Giving great information is a perfect way that people can know, like and trust your business.

The more you give, the more they get to know you and when it comes time to offer your product or service to them, they have lost a lot of the resistance not to buy.

Attract your visitors with targeted topics that are relevant to them and your business.

You can soon establish yourself as the authority site to go to in your particular niche.

Remember your blog is like a business card on the internet and you need it to portray a professional statement and image.

Having a blog and writing about important topics that are relevant to your audience establishes yourself as an authority in the space. It enhances your professional image.

By blogging you have the chance of generating new customers and clients to your business because it allows your visitor to see if you are the type of company they are searching for.

If your visitor contacts you then have more chance of selling your marketing and products than if you were to make a cold call to them.

By constantly giving information you are building up engagement especially if you can get them to start leaving comments or asking questions that you can reply to.

If you have testimonials make sure they are in a dominate place on your site for your visitors to see as this can be a great deciding factor for them.

With the above information I think we have given you some of the answers to “Why should I Blog for my business?”

Be sure to like our Facebook page MarketingAndProducts.

Check out some of the other articles we have on our site that we are sure you will be interested in.

How To Use Facebook For Marketing Your Sites

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How To Use Facebook For Marketing

 

How To Use Facebook For Marketing

The Internet allows great opportunities for aspiring entrepreneurs and learning how to use Facebook for marketing is also something you should develop.

If you would like to have a real business online even if you are just starting out Facebook marketing as well as the use of other social media sites are a must.

Regardless of what type of marketing you are doing whether it’s for offline use for small businesses and retail shops or for selling online products or services, Facebook marketing must be one of your marketing weapons of choice.

There are several ways that you can approach how to use Facebook for marketing and we will list some below:

  • A free way is to use Facebook marketing is to join groups that are in your niche and to make comments on posts.

When questions are asked be one of the first to answer them so you soon build up the reputation of being the go to expert in that field.

Doing it this way you are not trying to spam the groups with links or asking them to go elsewhere.

People will soon want to follow you as you can be useful to them but at the same time you can then start posting links in your own time line to recommended products or services and even send them to your website.

  • Using Facebook Ads can be highly targeted for your products or services.

You can test the waters before you set up a campaign and see if it is successful before you fully implement it.

By testing and tweaking you can make sure you remain within your budget and getting the best return on your buck.

Just make sure you set up a maximum daily, weekly or monthly amount so that you don’t exceed you planned amount of spend.

  • Facebook Page Post Engagement gets more people to see and engage with your page posts. The objective is to boost your posts.
  • You can offer sponsored posts that will appear on your fans feeds that you can even target the friends of friends.
  • You can also carry out Facebook only deals to give Facebook users coupons deals and freebies

 
These are just some of the things on how to use Facebook for marketing.

Marketing online may seem easy and you are probably always being told this from the so called Internet gurus but it’s really not.

Even if you are experienced as a marketer in the real world, you will see that Internet marketing has its own challenges and that you will need new skills and new strategies.

Marketing on Facebook is just another stream of access to potential customers.

Click here to find out more about Facebook Ads

How Do I get Traffic to My Site

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How Do I get Traffic to My Site?

 
How Do I get Traffic to My Site
How many times have you said to yourself “How Do I get Traffic to My Site?”

Don’t worry we have all been there but the good news is that there are several ways to get the elusive traffic back to your site that you are missing.

There are paid options and options that are free if you do not class your time as being paid.

 

 
You can pay for your traffic by using ads and banners as shown below:

Google AdWords

YouTube Ads

Facebook Ads

Using Banners

Adverts

Solo Ads

Or get it for free and in this article that is what we are going to concentrate on “free traffic”

 

So How Do I Get Traffic To My Site?

 

One of the first things you need to do, is make sure your site is key-word for the visitor and not for the search engines as Google rewards good content.

If you have put a headline title of a page like we have on this page “How Do I get Traffic to My Site?” then that is what it should be about. The visitor should be able to come to your site and gather information that the page title is about.

They should feel that it was worth clicking on your link as they are leaving they have learnt information on what they searched for.

So in this example after reading this page they should now have more knowledge on how to getting traffic to their site.

For a very new site, you will need to concentrate on using low competition words “words that are related to the main search word but are not searched for that often” that can help you to get placed higher on some search engines for that keyword and give you the much needed targeted traffic to your site.

This is called low hanging fruit as it is a lot easier to get indexed by the search engines for and is just one way to start the traffic being generated to your site.

If you have a site with several categories, doing at least one optimized post every few days will slowly but surely build your business and if you get this right the rewards can be swift.

By having more than one category this gives you an opportunity to be placed on the search engine with different categories as well and not just your front page. This is called inner page linking.

Another way to help you build targeted traffic and links to your site is to have another website or blog and have these linked to your site. If you update your site regularly and ‘ping’ your blog with one of the free pinging services.

It alerts the search engines to new content who will send the bots to your site to find out what the new content is about and you will gradually build up your traffic and business.

There are many sites that have free content such as http://ezinearticles.com  that you can use on your blog if you do not want to write the content yourself but you should really.

If you do use this material make sure you credit the author and you can also do this in a way where you curate the content of the article by adding some of your insights on the subject.

Once you’ve set up your website and found the right pinging services, doing this would only take you a short time a day to complete your content.

Again we can’t stress enough when using the free articles, be sure to obey proper etiquette, giving the author credit for his writing. This is a very quick and easy way on How Do I get Traffic to My Site?

A tried and tested way to get “free traffic” and links is articles. You can write about anything you want as long as it related to your sites topic or even about the marketing and products or services that your website sells.

If you’re not able to write the articles yourself, there are services available online that can do it for you but you will have to pay for this service.

But really it is a lot better if you can write them yourself as you can then optimize these articles for your keywords.

If you have never tried it how will you know if you can do it or not?

By the way it is better to focus the one article on one keyword with maybe a few related words but what ever you do:
 
DO NOT KEYWORD STUFF YOUR ARTICLE.

You can also then post your article to as many directories as possible but make sure you have variations of the same article. Website owners are constantly on the lookout for good, new content for there sites, so your articles can be seen by more people.

The most important thing about the article apart from the content is the link that you will point back to your site and this is how you will gain more traffic to your site.

The number of links to your site is critical in your placement of your site with most search engines. Make sure these are good links and whatever you do not be tempted to buy links as this violates the terms and conditions of the search engines.

Having articles and a blog can certainly help build your site for targeted traffic.

Once the article is written it will carry on getting you traffic year after year as once it is published it is impossible to stop it being circulated as you have no control over it when other website owners publish that article on their site.

Well if we have got this right you should now feel that it was the right decision to have clicked on the website link because you have now learnt more information about “How Do I get Traffic to My Site?”

P.S. If you do write articles for the directories make sure that yours on your site is unique to all the others.

 

Selling your products or services

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Selling your products or services

 

Selling your products or services

Even before you do anything you have to decide how you are going to sell your products or services.

As you should know one of the easiest ways is to sell online.

People are searching the web more and more for their needs from their computers.

But did you know that there are now more searchers from mobile devices like phones and tablets than the standard computer?

This figure is increasing at an absolutely tremendous rate that it is just mind blowing. So make sure whatever you do you cater for mobile device users as well.

One of your considerations when setting up a business is make sure you define who your target market is as this can make a difference between success and failure.

This should always be tweaked as you gather more information about your target market as there are always changes.

 

Your Products Or Services Should Always Be Geared To Your Customers

 

Remember when you first make contact with a potential customers you need to give them a good reason why they should buy from you and not your competitors. This can range from a variety of things like the following:

  • Price
  • Quality
  • Service
  • Benefits
  • Delivery times
  • Customer services

The list just goes on and on depending on your product or service that you are selling.

One of the other things that is greatly overlooked is once someone has made contact with you that you must get some sort of contact information from them so you can re-market to them in the future.

One of the best ways to do this is to give them something of perceived value like a free eBook, trial subscription or even a voucher code they can use on a product purchase.

An email list is a must in the internet world of marketing as the saying goes “The money is in the list”.

Just think about it.

You have people that you have made contact with and are selling your products or services to already so they already trust or starting to trust you. You have already broken some of the barriers of resistance down so it makes it a lot easier for you to sell them another product or service again.

Another very good reason for having an email list is it doesn’t cost you anymore to market to these people apart from the cost of an auto-responder that will pay for itself with the sales you will get from sending out these emails.

For those who don’t know what an auto-responder is:

It is a service which allows you to automatically send out emails to a group, or several different groups, of people that have subscribed to your lists.

Another great tip is once your customer have bought something else from you make sure you put them on a different auto-responder list so you don’t try to sell them something they have already purchased.

This is a very small insight into selling your products or services.

Hope you enjoyed this post?

We will add more as we go along so be sure to check back often.